Any time I think that mascara has gotten as black as black could possibly be, I am proven wrong.
Black is not a color. Black is when a surface completely absorbs light, returning no visible color to the eye. Launching on August 25–and a part of MAC’s permanent collection–the Opulash mascara formula (a personal fave) in Optimum Black is officially the black hole of mascara shades.
Meet MAC Opulash Mascara in Optimum Black!
Launched about a year ago, MAC Opulash quickly became one of my all-time favorite mascaras. Opulash delivers even color to every little lash with its large, full applicator brush. The formula adds both length and volume, but truly mimics the soft appearance of natural lashes. The mascara is buildable without getting clumpy or making lashes look stiff. Optimum Black has an almost matte appearance to it, and its dramatic ultra-black appearance is truly a Fall 2011 must-have.
Retail price is $15 per tube.
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The author of the Raging Rouge Beauty Blog received press samples for purposes of this makeup review / product review. Some of my beauty reviews also contain affiliate links. For more information on sample policies, please click HERE to read my full disclosure statement.
Adriana says
You are so lucky to get to try out samples before the products go on sale to the public. I never leave the house without mascara (always in black) and usually end up spending the majority of my makeup application time applying (and re-applying mascara) to get full, dramatic lashes. It totally changes a face! I can’t WAIT for this one to come out for sale. Is it waterproof, too?
ragingrouge says
I do feel lucky, Adriana! Opulash is not waterproof, but it is long-wearing!